Public procurement – successful AV procurement
Public AV procurement must combine user needs, technical quality and the requirements of procurement law. AVITA provides information and practical tips on how to tender for AV equipment and systems in a fair, transparent and efficient way.
ABC of public AV procurement
The cornerstones of a successful AV procurement are a careful needs assessment, an open dialogue with the market, appropriate technical specifications and clear and objective benchmarks. This page describes the key principles that public purchasers can follow to promote fair competition and obtain an AV solution that meets users’ needs.
The cornerstones of a successful AV purchase
For example, you can raise these as raises / bullets right from the start:
the need and objectives are clearly described
a technical dialogue with several actors
avoiding unnecessarily detailed and discriminatory technical specifications
the comparative criteria are precise and can be objectively assessed
use of an independent AV designer where necessary
Technical dialogue before the call for tenders
A technical dialogue with several AV operators before issuing a call for tenders is an excellent way to find out what solutions are available on the market and how they meet end-users’ needs.
Through discussions with the acquirer:
better understand the strengths and limitations of the different options
avoid getting locked into outdated solutions or individual products
is able to draw up a call for tenders that addresses the right need and not a single piece of equipment.
Technical requirements – enough but not too much
In the technical specifications of the AV equipment and systems to be purchased, it is important to refrain from overly detailed mandatory specifications. If there is no clear and justified need for a particular feature, it should be left out of the specifications.
Individual, well-defined characteristics or requirements referring to specific models of equipment may:
unnecessarily restrict competition
prevents the principles of fairness and non-discrimination in public procurement law from being applied
be based more on habit (“we have always used this device”) than on real need.
The aim is to define performance, purpose and quality of the end result – not a list of features of a single product.
Overall economic advantage and comparative criteria
The comparative criteria for overall economic advantage must be clear and objectively assessable. Tenderers have the right to know at the time of submitting their tenders how the tenders will be scored and how the different factors will be weighted.
Expressions that are too general and open to interpretation, such as “quality”, “suitability to needs” or “overall quality”, are not in themselves sufficient as criteria for comparison. Instead, it is worth describing in concrete terms, for example:
how user experience is assessed
which measurable quality factors are scored (e.g. sound/image parameters, response times for liability management)
how life-cycle costs are taken into account.
how user experience is assessed
which measurable quality factors are scored (e.g. sound/image parameters, response times for liability management)
how life-cycle costs are taken into account.
Precise and objectively assessable benchmarks:
reduce the risk of complaints.
support fair and non-discriminatory competition
facilitate point-to-pointundefined
Benefit from the expertise of an AV designer
Using the expertise of an independent AV designer to prepare a tender is often a sensible solution. Experienced designers can:
help with needs assessment and evaluation of possible solutions
set technical specifications at a pro-competitive level
formulate clear qualitative benchmarks and scoring models
ensure that the end result meets the real needs of end users.
This gives the contracting authority access to market knowledge and technical expertise, while keeping the tendering process open and fair.
Read more about public AV procurement
Public procurement and technical solutions have been discussed in Jarkko Tuominen’s thesis, which examines the Procurement Act and technical procurement in municipal theatres and multi-purpose halls.

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